The NFL is the latest American sports league to announce official betting deals. The league announced three sportsbooks as official betting partners. The deals give these sportsbooks access to official league data, which they can use to promote their relationships with the league and tie their brands to stats. If the five-year deal holds up, the NFL will make nearly $1 billion. However, it does have the option to opt out after three years. Here are the benefits of NFL official betting deals.
NFL’s official betting partners
The NFL announced Thursday that DraftKings, FanDuel, and Caesars Entertainment will be its official sports betting partners. These three companies will distribute odds-based content and highlights of NFL games to FanDuel bettors. You can bet on NFL games on your favorite website or app. Read on to find out more about NFL betting. In the meantime, let’s look at some of the most important facts to know about NFL betting.
NBA’s official data product
In an effort to boost the popularity of sports betting, the National Basketball Association has partnered with Sportradar to provide NBA and WNBA betting data. The new product will include all games played in the NBA and WNBA. Sportsradar’s official betting data will be accessible to more than 20 operators in the U.S. and Europe. The partnership is the first of its kind, and it is expected to grow in the coming years.
NASCAR’s official data product
After a few years of lagging TV ratings, NASCAR is making a big push to increase fan engagement with its racing events. A recent deal with Genius Sports, a sports tech company, will provide an official betting data product to licensed sportsbooks. The product will include up-to-the-minute odds and prop bets, and will be exclusive to licensed sportsbooks. But there are some big questions that remain.
DraftKings’ branded app
You can play fantasy sports in your favorite sports betting app, like NFL, MLB, or NBA, by signing up for the DraftKings branded app. DraftKings allows its players to place bets on their favorite teams and players through its mobile app, and it even has a sports betting guide. The app also allows you to place live wagers on your favorite teams and players, such as in-game wagers during a game. Lastly, you can place wagers on multiple sports, such as horse races, tennis, or ice hockey.
NBA commissioner Adam Silver
NBA commissioner Adam Silver has made it clear that the league is open to official betting. He’s talked about partnering with betting companies to track at-risk gambling and to protect intellectual property. The league spends billions of dollars on its original product, so he thinks it should be part of the wagering data. The NBA cited European soccer as an example and other markets with similar success. He stressed the importance of transparency and dubbed the idea “gamification of sports.”
MGM Resorts International CEO Jim Murren
After a rocky start as CEO, MGM has decided to rethink its strategy and focus on sports betting. A letter and press release issued by MGM confirmed that Murren will step down from his role before his contract expires in March. However, other sources say he is leaving after the contract expires. Whether Murren’s departure was a necessary move remains to be seen.